Artist, Ali Birnbaum, has taken her talent for both lettering and painting and created her own self-run business. Influenced by her friends and family, Birnbaum has developed a way to generate revenue doing what she loves, using all recycled materials and working on her orders in between her full course load as a third-year Cal Poly student working towards a degree in Kinesiology. In order to create a profit she sells her designs on Etsy and receives a lot of traffic on her site by word of mouth. She also promotes her work on social platforms such as Instagram and Facebook.
Using a multitude of mediums, including printing her work on coffee mugs and canvases, Danika Schultz uses her talents of watercoloring, graphic design and lettering as a source of income. Schultz has trademarked the brand name “Artwork by Danika” and has sold hundreds of dollars worth of products. Her background as a journalism student has led her to success as she has created a systematic strategy to her business that pays attention to her targeted audience, monitors site traffic and places a high value on customer service.
While not everyone has the ability to create artwork using paint, students such as Meghan Stark, Rebecca Hext and Kylie Carlson have found unique ways to channel their creativity and handy work in order to accumulate cash. These three talented, Cal Poly students applied their self-taught arts and crafts skills to making jewelry, swimwear and home decor. Hover over each small, white circle placed in the left hand corner of each photo to hear what these students have to say about their business.
We are all passionate about something, but not all of us have found a way to utiluze that skill or talent in a way that makes us money. As students progress throughout their education, curriculum begins to focus less and less on creativity. However, there are many ways to channel these talents and passions in a productive way.
Becoming a student entrepreneur may be easier than you think. Some would argue that is it indeed a much smarter way to generate a source of income than searching for a part-time, minimum wage job on a college campus. Follow the quick six step list below and hover over each white circle to receive a more in depth description of what each of the steps entails.